Beautycounter is defined by simplicity. These trade ads are meant to be as timeless and as naturally beautiful as possible. These ads ran in Santa Barbara Magazine & Nantucket Magazine.
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If you’re following the story of how “DON’T GO” went from a pitch deck to a finished film, then this update’s for you. I was so happy→
You may remember, I created the pitch deck for “Don’t Let Go.” After that writer/director David Gleeson, best known as the writer of “Tolkien,” secured financing for his→
Ola Carson is such a great painter. I am so happy that she worked with David and me on these covers. David took textures from her painting→
ALO Yoga wanted an Art Director to give them a few more layout options for their Naked Yoga coffee table book. Therefore, I did an exploration of several page→
At Beautycounter, I was on the Sales Team. Most of my emails were to announce to the 20,000+ Consultants that something new is coming. Lots of clean white→
Beautycounter launched their first ever retail location in Nantucket for a Summer. This was the first time I’ve ever designed signage for a store without a mock→
I made these Pandemonium Screenplays’ covers for my publishing startup. My company mission is to start everyday people reading screenplays. These covers are to show writers the level→
I shot behind the scenes footage of our BABIES shoot at Milk Studios in Hollywood then cut together a minute and a half teaser video. I custom→
This is the official video to introduce the new Baby Collection. I did the editing on this as well as the title designs, the text overlays and→
These Samsung Facebook page social media images are Photoshop composites. I had to keep them confidential for a few years, but am now able to share them→
BOGART by Gina Nicole is a handbag fashion brand in Beverly Hills by Cheryl Bogart & Gina Nicole.The biggest thing they emphasized in the creative brief is→
VIVO 53 is a modern Italian restaurant in Dallas, TX that is headquartered in Beverly Hills. They are very particular about the simplicity of their design and the quality→
Forgive me for not remembering the name of the copywriter that I worked with on these, but the story goes… he was head of Paramount for many years→
With the Alma Mater logo, branding and collateral I walk a fine line between vintage and modern. We are going after a vintage feeling to align with→
Ed Razek, the man responsible for the Victoria’s Secret Fashion Show, spoke to us at a party after reaching $1B in sales in 2010. He said, “Only→
Partnering with a women’s vintage college sweater brand was a dream come true for me. Luckily, I met Amanda Sima at Alma Mater before she had a→
Front of flier for IOWA vs. Purdue Blackout Game to advertise Alma Mater Sweaters. Both schools have black as their base colors. So, during this game the→
For the Holidays I worked with Adam Newcomb to design the outdoor decorations—silver garland with lights—at the Victoria’s Secret on New Bond Street in London. This was one→
Does anyone remember when Jack Threads was white? A year into building their community, I became their first Creative Director. We had 27,000 users. In seven months→
I would design about 10-15 gift cards for each season, because they were so fun to make; then would spend a week or two deciding which one→